Infinity Ward is working dedicatedly and sincerely on Call of Duty: Modern Warfare 2 (MW2), which is supposed to be released on November 10 this year. Activision has already launched a teaser web site, a teaser trailer and also the logo. Brand manager Simon Wells told to the media after judging by the franchise’s trajectory through preceding launches that it is expected this game will become the highest selling in the history of video games.
The statement of the brand manager comes when the NPD group reported that the March revenues for the video game industry have come down by 17% as compared to last year. This is the first time in the present recession that video games business sales had fallen.
The CEO of infinity Ward, Vince Zampella said further on the MW2 that no detail is too small for them and every finishing touch that is imaginable is on the way to make MW2 to be the best ever. He also mentioned that he can’t make the fans globally wait further after November 10th to play it.
About the team he said that everyone is laser focused on making the most gripping experience that they have ever created.
It is always a high aim for Activision. Now it is with the new sequel of Infinity Ward’s. Activision is aiming to make Call Of Duty 4 sequel Modern Warfare 2, in the history of gaming industry world over, as the biggest-selling game.
This first-person shooter Modern Warfare 2 is going to be launched in the month of November this year and the publisher is expecting it to even compete with television, music and DVD sales on the global platform.
The brand manager of Activision, Simon Wells, in one of the press conference recently said gesturing Modern Warfare 2 that each year the Call Of Duty franchise goes from strength to strength.
Simon also said to the media, “We want to propel this year’s title to be the biggest-selling video game of all time. That may raise some eyebrows, but step back and look at the franchise’s trajectory through preceding launches, and this objective starts to look viable.
The fact between all the statements from the developers end is that Activision is feeling rather cocky about a game that isn’t even released yet.
But, there is a reason behind this believe i.e. Call of Duty 4 has sold more than 10 million copies till date.
Modern Warfare 2
A monumental marketing support is being prepared for Infinity Ward’s upcoming shooter Modern Warfare 2. Activision recently disclosed to the media that the team has a firm believe that the Infinity Ward’s upcoming shooter Modern Warfare 2 will be the best-selling videogame in the history of gaming industry.
Simon Wells, brand manager of Activision in a piece over at MCV said that the company wants to “propel this year’s title to be the biggest selling video game of all time.”
Modern Warfare 2 is due for release in November this year, and it is learned that it will be backed by intense marketing support. Simon Wells also added, “We firmly believe we have the potential to be the No.1 entertainment property of the year.”
He also said that the truth for a franchise as large as Call of Duty is that Activision is competing directly with entertainment propositions outside of the video game space and Activision is confident that this title will outsell Call of Duty 4: Modern Warfare and also Call of Duty: World at War. Them’s bold words indeed. Meanwhile it is also said that Modern Warfare 2 can compete with popular TV, DVD and music brands of the world.
Modern Warfare 2